Manage Best Buy Sales and Marketing Relationship | ARROE
ARROE was accepted at retail and ready to go online faster than anticipated, with the entire process taking just under 10 months. Impressively, ARROE has entered the next phase with in-store placement in 125 select Best Buy locations as of October 2021.
We were approached by ARROE in Fall of 2020. They were looking for a partner to achieve their goal of being placed at Best Buy. The team at ARROE had an exceptional product to bring to market and wanted a partner with U.S contacts in the U.S. and and strong retail strategic and operational experience to realize their placement goals. After researching the ARROE brand and their innovative technology, our team decided to jump on the opportunity. We met with the ARROE executive team and worked together to build out a three-pronged strategy geared toward; introducing the brand to Best Buy, generating interest with key decision makers within Best Buy, and securing the first order.
OVER THE FIRST 10 MONTHS LOV RETAIL WAS ABLE TO:
• Facilitate ARROE brand introductions to Best Buy merchants
• Secure ARROE’s invitation to pitch the Sr. Buying team for the Fall 2021 store reset
• Work alongside ARROE’s marketing team build and deliver a stellar pitch
• Forecast and prepare for a successful retail rollout
• Co-create a 360-degree sales & marketing plan to secure the initial purchase order
“The team at Lov Retail is incredibly capable and focused on delivering results. Their retail experience and relationships working with top-tier partners has enabled success for us with large retailers in the US.” — Ryan Hartley, Chief Revenue Officer at ARROE
ARROE was accepted and ready to go online faster than anticipated, with the entire process taking just under 10 months. Impressively, ARROE has entered the next phase with in-store placement in 125 select Best Buy locations as of October 2021.